Bringing Ideas to Life Through Tangible Design
While working in-house with Project Lead The Way, I led the design of key print collateral, including national conference materials, impact reports, and branded classroom posters used by educators across the country. These pieces were often showcased as flagship print assets, helping unify the organization’s visual identity across physical and digital touchpoints. My work demonstrates a strong ability to translate complex content into visually engaging, accessible formats that inform, inspire, and elevate the brand experience in print.
Project Lead The Way Biomedical Science Impact Profile
This print booklet highlights the impact of PLTW’s Biomedical Science program in two schools through a compelling mix of statistics, custom iconography, photography, and storytelling. Designed to be both informative and visually engaging, it showcases real-world outcomes in a format that’s easy to digest and share.
Project Lead The Way Funding Two-Pager
The PLTW Funding Quick Guide was designed with a minimal, clean layout to prioritize clarity and readability. Using strong typographic hierarchy and simple visual structure, the design ensures that key information is easy to navigate and digest, allowing the content to take center stage.
Project Lead The Way National Awards Full-Spread Print Ad
The PLTW National Awards full-spread print ad celebrated the 2024 award winners with a bold, cohesive design that honored both the educators and the brand. It incorporated elements of the national awards branding along with the distinct product color associated with each winner’s curriculum area, creating a meaningful visual connection. A QR code was also included to direct readers to the awards landing page for deeper engagement and additional content.
